Kingsley Napley run the Legal Apprentice competition, inviting young people from accross the country to take part in a competition to give students an experience of what it is like to be a solicitor. With 900 teams taking part they needed to make sure that the activities on offer are engaging and educational.
We were commissioned to tell a story that showed both sides of a situation, to give students the experience of extracting relevant information from a personal story and to show them that there are always two sides to every story.
Kingsley Napley wanted to use a graphic style that reflected their brand identity, the concept of the line is a theme that unites various aspects of their identity so we were able to design a style and animated motif around the idea of the line.
